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J.D.A. County Sportsplex

J.D.A. Ventures Ltd. Welcomed as New Naming Sponsor for County Sportsplex 

The County of Grande Prairie is pleased to announce a new naming partnership with J.D.A. Ventures Ltd., which will see the County Sportsplex renamed as the J.D.A. County Sportsplex. This long-term sponsorship agreement will support ongoing improvements and maintenance of the County’s premier sports and recreation facility, ensuring it continues to meet the needs of the growing community. 

“Naming sponsorships are essential to the sustainability and enhancement of our community facilities,” says County of Grande Prairie Reeve Bob Marshall. “The J.D.A. County Sportsplex will play a vital role in bringing people together—whether it’s young athletes developing their skills, families enjoying recreational activities, or regional tournaments drawing visitors to our area.  

For J.D.A. Ventures Ltd., this partnership aligns with their values of teamwork, community, and fostering a healthy lifestyle. 

“Fitness is integral for fostering a strong and healthy community, as well as teaching valuable lessons to youth that they will carry throughout their lives,” says Jarvis Dawson, President of J.D.A. Ventures Ltd. “We want to associate that journey with our brand. While we hold family values to heart, we here at J.D.A. operate as a team—the J.D. ‘A’ team. Work hard, play harder.” 

“As we bid farewell to Crosslink Leaseholds Inc., we extend our gratitude for their decade of support as the facility’s original naming sponsor, helping grow the Sportsplex into the hub it is today,” adds Reeve Marshall.  

The J.D.A. County Sportsplex is one of the region’s largest and most versatile sports facilities, featuring: 

  • Twin NHL-sized ice surfaces 

  • A 31,500 sq. ft. indoor turf field for soccer, football, rugby, baseball, and more 

  • A 240-metre indoor track 

  • Additional amenities, including a fitness gym, yoga studio, meeting rooms, bouncy castles, a licensed lounge, and a concession stand 

  • Outdoor facilities such as slo-pitch and baseball diamonds, soccer and football fields, a fishpond, a playground, and a paved walking trail 

Facility users can expect to see the name transitioning over the coming weeks, with all branding expected to be in place by mid-May. 

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About J.D.A. Ventures Ltd. 

J.D.A. Ventures Ltd. was established in 1986 as a small mechanic shop, then in 1994 became a one truck hotshot company operating out of an automotive shop. That’s where the “A” comes from in J.D.A. Today, they are a well-known trucking and crane service company operating out of Grande Prairie, Fort Saint John, and Whitecourt. With over 250 pieces of equipment and 150 + employees, J.D.A. is growing fast. More information can be found at www.jda.ca. 


Media Contact:  

Bob Marshall 
Reeve 
County of Grande Prairie 
Communications@countygp.ab.ca 

Dustin Dawson 
Community Relations Manager  
J.D.A. Ventures Ltd. 
dustin.dawson@jda.ca